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What's New at Mastermind Toys

This just in: brand new toys! We’re always adding exciting new toys and books to our mix, so check back often to see the latest and greatest from the world of toys!

 

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Our Price:   $11.99
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Our Price:   $12.99
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The pages feature photographs of the cutest baby animals, complemented by simple rhyming text for adults to share with babies and toddlers. To stimulate young children's senses, each spread has either a touch-and-feel texture or an interactive card novelty, encouraging tactile exploration and helping to develop hand-eye coordination.
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Our Price:   $4.99
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A black cat against a white background, a white rabbit on black, a bold blue butterfly…the high-contrast pictures and colors in this beautifully illustrated book will captivate babies' attention and stimulate their developing sight as they look at and learn about their very first animals.
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Our Price:   $6.99
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By Roger Priddy

This heartwarming collection of three twelve-page board books is a Valentine's Day treat for babies and toddlers. Inside Valentine, Be Mine, and True Love are pictures of hearts and flowers, cute and cuddly animals, and more, each with a word label to read and learn. With fun-shaped covers for little hands to feel and hold, this chunky book pack is the perfect gift for the little one you love.

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Our Price:   $29.99
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With interesting textures, sounds and patterns, the Lamaze Rainbow Rings are perfect for helping baby develop dexterity and hand-eye coordination. Multi-textured rings invite baby to explore, stimulating tactile senses. Best of all, the easy-to-grasp rings make stacking easy and fun!

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Our Price:   $99.99
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Make a lasting impression when you give the gift of this jumbo Monkey Carlo. At 37 inches he is a huggable companion, bed pillow, or playtime pal and more! Monkey Carlo has a grey and white 100% cotton velour body and red and white checked trim on his feet and ears. Just like real monkeys, his tail is curled! Your little one will bond instantly to Monkey Carlo and never want to let go. He is filled with polyester and granulates to allow for posing and sitting.
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Our Price:   $16.99
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Turn the wooden pieces to choose the answer. Turn, think, talk, and learn about animals and habitats.
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Our Price:   $18.99
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Note: Noisy books are light activated; please make sure the lighting is sufficient for this book.Roar! Roar! Baby Dinosaur is the best noisy dinosaur book ever.Toddlers will love hearing dinosaur sounds as they lift flaps during their dinosaur adventure, from the cracking sound of eggs hatching to the stomp, stomp of the daddy T. rex.Meet baby Triceratops, baby Saltasaurus, and more in Roar! Roar! Baby Dinosaur! The sturdy picture book features a rhyming dinosaur story that is perfect for reading aloud together, and it combines early learning with play. Lift the flaps to see adorable baby dinosaurs and follow the word labels to learn how to pronounce dinosaur names.Roar! Roar! Baby Dinosaur is filled with noisy fun.
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Our Price:   $11.99
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Flaptastic: Colors is an oversized board book that uses innovative design and big, bold flaps to introduce toddlers to basic early learning concepts and to develop fine motor skills. Discover the different meanings of colors based on context, including learning the difference between the red of a flower and the red of a stop sign.Filled with exciting full-page flaps and exciting shapes, clever die-cuts, bouncy typography, and special textures to touch on the bright jacket, Flaptastic: Colors is an exciting introduction to colors.
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Our Price:   $15.99
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Ages 1 and up
Noisy Toys Peekaboo! is perfect for curious toddlers who love to explore. Lift the flaps to hear a squeaky mouse, a noisy trumpet, a quacking duck, and more! A sturdy book filled with cute illustrations and adorable pictures of favorite toys, it's a must-have book for young readers. The series encourages learning and play, as young readers lift big flaps and set off five amazing, light-activated sounds. Lively text from farm animals and diggers to baby's day, these preschool books cover appealing first subjects and encourage hands-on preschool play while building fine motor skills and confident book skills. The five inviting, double-page spreads each have an intriguing flap that will have little ones joining in, finding the peekaboo surprise, and making the funny noise. Clear photographs, colorful artworks, and lots of friendly learning make these noisy, lift-the-flap books great fun. Note: Noisy books are light activated; please make sure the lighting is sufficient for this book.
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Our Price:   $18.99
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Note: Noisy books are light activated; please make sure the lighting is sufficient for this book.Sophie thinks it's the perfect day for a walk, but her friends all want to drive!With delightful characters from the popular Sophie la girafe toy range, Sophie's Big Beep Beep Book! features a fun-to-read story, lift the flaps, and five exciting vehicle sounds—a fire engine, a race car, a tractor, a truck, and a car.Ideal for parents and little kids to share, Sophie's Big Beep Beep Book! promotes early learning through imaginative play and encourages hands-on play to build fine motor skills.With more than fifty million sold, Sophie la girafe, the wildly popular toy from France, is a fixture in nurseries all over the world—and now baby's favorite toy is baby's favorite story collection.©Sophie la girafe. Modèle déposé / Design patent
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Our Price:   $15.99
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Ages 1 and up
Wooh! Whoo! Here comes the fire engine. Noisy Fire Engine Peekaboo! is perfect for curious toddlers who love fire trucks and emergency vehicles. Lift the flaps to get the fire trucks ready for action! Hear a siren, fire-alarm, engine, helicopter, and more when exploring this colorful book. The Noisy Peekaboo series encourages learning and play, as young readers lift big flaps and set off five amazing, light-activated sounds. These preschool books cover appealing first subjects and encourage hands-on preschool play while building fine motor skills and confident book skills. The five inviting, double-page spreads each have an intriguing flap that will have little ones joining in, finding the peekaboo surprise, and making the funny noise. Clear photographs, colorful artworks, and lots of friendly learning make these noisy, lift-the-flap books great fun. Note: Noisy books are light activated; please make sure the lighting is sufficient for this book.
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Our Price:   $16.99
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Turn the wooden pieces to choose the answer. Turn, think, talk, and learn about animals and habitats.
$16.99
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Our Price:   $9.99
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Ages 1 and up
It's a busy day for the Little Red Hen! Who will help her bake cupcakes for the grand opening of Mrs. Cluck's Cupcake Truck? With fun characters and a simple story line, this chunky little board book supports early literacy skills.
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Our Price:   $19.99
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Ages 0 and up
Boys and girls ages 0 to 3 will love this box of four board books starring the awesome pups of Nickelodeon’s PAW Patrol! It features a sturdy handle for adventures on the go.
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Our Price:   $10.99
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This chunky board book has especially thick flaps for baby to grasp and lift. See and say 10 first words that are matched to colorful illustrations. Simple sentences reinforce future language structure. Illustrations include patterns and details to hold baby’s attention.
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Our Price:   $10.50
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Girls and boys ages 0 to 3 will love this sturdy tabbed board book featuring Ryder and all the pups from Adventure Bay! Each colourful tab features a new friend to meet. It’s the perfect gift for even the youngest fans of Nickelodeon’s PAW Patrol!
$10.50
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Our Price:   $11.99
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Ages 0 and up
This wipe-clean buggy buddy is perfect for babies on the go! The simple introduction to noises and bright, appealing artwork will capture their attention, while the wipe-clean material is perfect for inquisitive little hands and mouths - particularly at messy meal times! Comes with a classic buggy buddy strap to attach to your baby's pram or high chair.
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Our Price:   $9.99
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Ages 0 and up
More in the exciting Gruffalo baby and toddler series from the bestselling Julia Donaldson and Axel Scheffler, featuring all your favourite characters from the deep dark wood. Learn about colours, numbers, opposites and animals with this fabulous set of four bold, bright board books, now available in a miniature slipcase. My First Gruffalo Little Library is a perfect gift for young Gruffalo fans!
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January 6, 2017.


Happy 2017! This time of year is a perfect opportunity to set some goals for the New Year. A goal I think we can all get behind is: Have more FUN together! Here are some ideas ...


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