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With 68 stores coast-to-coast, Mastermind Toys has grown into Canada’s Authority on Play: the nation’s biggest specialty toy and children’s book retailer. As a national store, we’re happy to support Canadian brands and authors and carry games and toys that are inspired by the beauty and diversity of our country!

With 68 stores coast-to-coast, Mastermind Toys has grown into Canada’s Authority on Play: the nation’s biggest specialty toy and children’s book retailer. As a national store, we’re beyond excited to support Canadian brands and authors, along with products inspired by the beauty and diversity of our country!

As a toy company that started in Toronto, Ontario, naturally, we’re proud to feature a curated selection of toys and books that are made with love, right here in Canada. Thank you for supporting us and local toy makers and artisans, like Millside Wagons, Dough Parlour, and so many more!


Inspired by his two young daughters, Jim Whitney, a dad from Toronto, Ontario, was determined to create a toy that could be assembled and reassembled to build anything kids’ imaginations can dream of. A castle. A cave. A pirate ship. You name it, Crazy Forts is all for it.   Ages 5+

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Montessori toys in our neck of the woods

Many Montessori toys are mostly made with natural materials, like wood, to stimulate hands-on, self-guided learning. At Mastermind Toys, it’s a natural fit to partner with Canadian skilled artisans like these who craft unique, handmade toys using local resources that are non-toxic and child-safe.

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Straws & Connectors 705 Piece Set

Whether they’re building play houses or spacecrafts, kids–and Mastermind Toys–have a real connection with Straws & Connectors. In fact, this innovative product from Roylco is so popular, we’re delighted to work with a company that develops and manufactures domestically to help us quickly replenish when this must-have sells out.   Ages 4+

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Nobody knows Canadian seasons better than the people who live here. That’s only one reason why we love working with Millside Wagons, a Canadian-based manufacturer that builds innovative, durable products, like this summer wagon that converts into a winter sled for year-round fun.

Convertible Sleigh Wagon With Pneumatic Tires

Ages 3+

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Millside Wagon Pad

Ages 3+

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High quality. Bright designs. Durable build. We’re thrilled to pieces to carry these detailed puzzles that are designed, drawn, tested and manufactured in Montreal, Quebec.

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It’s a pleasure to work with moms and Early Years Educators, like Natalie from Dough Parlour, who provide smart insights for children’s products and activities. Her line of BPA-free dough that stimulates a unique sensory experience is handcrafted right here in Canada. They’re 100% non-toxic–and 100% fun!


Game on! Family classics are at your fingertips. We’re happy to work with this award-winning Canadian supplier that distributes and manufactures many favourite board games, card games, puzzles, and more.


Tutti Frutti

Non-sticky. Non-flaky. Non-toxic. These scented modeling doughs are made in Canada–and are made to excite kids in every sense. Each variety has an eye-catching colour, offers tactile fun, and their fruity smells will have your nose saying yesss!


Crafty Canada

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From renowned writers to up-and-coming authors, be sure to add these Canadian favourites to your home library.


Robert Munsch

We are proud to showcase many of Canada’s bestselling children’s stories in our stores! Be sure to check out these funny and imaginative books from Robert Munsch.

Robert Munsch

We are proud to showcase many of Canada’s bestselling children’s stories in our stores! Be sure to check out this funny and imaginative collection from Robert Munsch.


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More northern stars


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Immerse yourself in the history, heritage, and culture of Indigenous Peoples through educational books and art.

This year, we will be donating a portion of proceeds from this book list to an organization committed to uplifting Indigenous communities.


Sometimes I Feel Like a Fox

Danielle Daniel is a Métis author and illustrator who writes and paints in Sudbury, Ontario. Through delightful illustrations and simple poems, this book is a wonderful introduction for children to understand the importance of totem animals in the Anishinaabe culture.

Ages 4+

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Behind many of the brands that we carry are people that are passionate about bringing forth the style of the north. We’re honoured to share some home-grown success stories of select companies that help us curate speciality toys, games, and gifts for you and your family.



Joyce Keelan, a mom who set out to create pretend-play products, has spearheaded an award-winning line-up of toys, jewellery, and accessories to spark children’s creativity. Great Pretenders offers an adorable, designed-in-Canada selection to inspire families to engage in imaginative play in a special way.

Amazing ideas inspired by fun spun from three University of Western Ontario graduates who created the leading toy company Spin Master. While the Toronto office remains their global headquarters, they provide a lot of local love by partnering with stores like us.

Join us and celebrate the Battat company, a family-run business that began in Montreal, Quebec in 1968. Their dream of building award-winning children’s products is a reality today–and we couldn’t be happier to offer their line of toys that empower kids through imaginative play.

It’s always an honour to grow our assortment of toys and games with companies founded by parents who share a similar vision as ours. Much like us, Team Mobi also believes in inspiring creativity through the power of play.

Take in breathtaking national landscapes at home with 4D cityscapes. These vibrant and sturdy puzzles are an amazing way to take a closer look at history, geography, and architecture from around the globe as you travel the world with your imagination!

Create stuffed animals, mosaic creations, or fab jewellery with these award-winning Canadian kits made for crafty kids! They’re not only great boredom busters, but they boost fine motor skills, number sense, and pattern recognition too.


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