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8 Years

We love eight-year-olds! They’re just the right age for all kinds of fun. They still love the pretend play they’ve been enjoying for years, yet they’re also ready to move ahead into more advanced toys and learning. All of these toys and activities will appeal to their natural sense of fun and wonder.


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Ages 8 and up

Introducing Life of George: the world’s first interactive game combining LEGO® bricks with your mobile device!

Follow George around the world as he challenges you to a series of fun building tasks. Build as fast as possible, capture your model with your iPhone, iPad, iPod touch or Android device and build the models as fast as you can. Place them on the play mat and use the free app to scan and score your model.

Go head-to-head against up to 3 of your friends or family in an exciting multi-player build-off as you compete for the highest score. Ready for the next level? Get the Life of George 'Build Your Brain' app and enter a quiz-show world of brain-bending puzzle challenges hosted by George! You can share and save all of the cool models you build! With an ever-expanding online collection of models to build, Life of George is the perfect gift for LEGO® builders of all ages!

There are two different games available to play: “Life of George” and “Build Your Brain”, two different free apps!

How to play:

  • Get Life of George!
  • Download the free Life of George and/or Build Your Brain app. (Available from the App Store for iOS and Google Play for Android.)
  • Get a building challenge from George.
  • Build as fast as possible!
  • Capture your model with your mobile device camera.
  • Get scored on your building skills.

For use with your mobile device, internet connection is required to download the free apps. Visit the Life of George website to be sure that your device is supported.

Measures approximately 1.89" high x 5.91" wide x 7.24" long.

Incudes 144 LEGO® bricks, play mat and a George sticker.

LEGO® and the LEGO® logo are trademarks of the ©2012 LEGO® Group.

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August 12, 2014

It’s that time of year again! Gearing up for school and finding just the right backpack and all the coolest stuff to fill my pencil box was such a fun time for me growing up. A brand new note book full of blank pages always felt like a fresh start, and brought to mind a whole school year’s worth of possibilities. This year we’re sharing our favourite finds to help bring FUN back to school…


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